FIFA World Cup 2026 Stadium Wayfinding

Our team at Artellix is thrilled to share our involvement in providing wayfinding consulting services for the temporary configuration of the iconic Toronto Stadium (BMO Field), a host venue for the FIFA World Cup 2026.

When Canada kicked off its historic World Cup match on home soil, the newly expanded Toronto Stadium welcomed a record capacity crowd of over 45,000 fans. Managing human flow at this scale required immediate spatial clarity - making seamless pedestrian movement and safety paramount.

Our team worked tirelessly to weave the wayfinding gaps between existing stadium signage and temporary additions required for the high-profile international tournament. We introduced design layouts that complemented and improved upon existing standards, ensuring new information integrated flawlessly to eliminate visual friction, confusion, or bottlenecks at decision points.

We are incredibly proud to have played a key role in enhancing the visitor experience for this historic moment.